Five tips for video stories

Let’s say you’re already pretty good at the fundamentals of visual storytelling. You’ve mastered the camera, you understand lighting, and you’re capable of shooting sequences and capturing crisp natural sound. What else do you need to know to tell great visual stories? Consider these suggestions: Focus. Decide what your story is really about. If you …

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Multimedia portfolio creation

We keep telling everyone that it’s important to create a new kind of resume that showcases multimedia skills.  The best way to do that, of course, is online, but what should your Web portfolio look like? At Arizona State University, Prof. Serena Carpenter requires students in her Online Media classes to create their own multimedia …

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Tweeting the news

CNN’s Rick Sanchez has almost 90,000 followers on Twitter, making him one of the top TV news Tweeters in the US. His frequent posts are a mix of requests for feedback on the news, commentary and personal observations like this one yesterday: i got to go slap on some make-up. be back in a jiff. …

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Writing better news stories

Tom Hallman, Jr. is a Pulitzer Prize-winning journalist who conducts narrative writing seminars for the Society of Professional Journalism and writes a column for SPJ’s Quill magazine.  This month he wrote about what separates a great story from a good one, and though they’re geared primarily to print reporters, most of his comments make a lot of …

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Make your Web story count

Most television Web sites have left the age of shovelware behind, thank goodness. It took a while, but stations finally figured out that simply posting TV scripts online wouldn’t entice anyone to visit a site twice. That said, there’s still plenty of room for improvement. TV stories don’t just need to be rewritten for the …

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Student journalism taken seriously

The fact that the Web gives almost anyone a publishing platform has created significant opportunity for student journalists.  Instead of producing class work for an audience of one – the instructor – students now have the opportunity to create their own Web sites and blogs or post to online video sites such as YouTube and Vimeo. Just ask Tracy Kennedy.  …

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Writing great Web headlines

If you aren’t already reading any of Jakob Nielsen’s work about online writing, you should start.  Just recently he published his pick for the news organization with the best Web headlines. And the winner is….the BBC. According to Nielsen, good headlines should have these characteristics: short (because people don’t read much online); rich in information scent, clearly …

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How TV news reports audience decline

Joe Flint of the Los Angeles Times posted a very short, but interesting tidbit yesterday. A study by the University of Pennsylvania’s Annenberg School for Communication found that over the last nine years, newspapers and wire services wrote more than two thousand stories about the woes of print and television. Leading the way were the …

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There will be jobs

Optimism doesn’t exactly rule in newsrooms today, but the AP’s Micah Gelman is bucking the trend. He’s just been named executive producer for domestic video, a job that didn’t exist when he got into the  business a decade ago as a local TV news producer. Gelman believes more new jobs will be created and they’ll …

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