According to Juniper Research, companies delivering news content to mobile devices will make $1.1 billion in ad revenue by 2016. That’s a lot of money, and that’s why so many news organizations are scrambling to develop a mobile strategy. At…
Month: October 2011
Social media, mobile and more at J/i Conference
Another way to think about sequencing video
From Classroom to Newsroom: Turning an internship into a job
Getting results from a public records request
Three keys to better TV delivery
Writing better profile stories
What could be more basic than a profile story, right? Yet, Sara Jackson a reporter and editor for UPI says they’re harder to write well than you may think. “Even with profiles, it’s important to have a news hook —…
Planning and rehearsing phone interviews pays off
How real are class-based reporting assignments? Karl Idsvoog, an associate professor at Kent State University, tries to make his assignments as real as possible. “Journalism students don’t learn to play hardball by playing softball,” he writes in the most recent…
Five steps to better TV stories
“It’s not about the beer,” says Boyd Huppert, describing an assignment to profile a successful local brewery. Instead, Huppert’s story focused on the family behind the business — tapping into a universal theme. “My goal is to go out and…