Note to journalists: Get your video on Facebook

According to the latest Nielsen research, Facebook is now the third most popular place to watch video online in the world!  Of course, YouTube is still dominant, but Facebook’s rapid growth is worth noting.
According to Nielsen’s latest VideoCensus numbers, which look at the number of video views in October, YouTube serviced over 6.6 billion streams. In a [...]

Online video for TV journalists

“A video should be as long as it needs to be absolutely compelling.”
Andrew Fitzgerald oversees the online news efforts for Current TV. His view on video for the Web was echoed by the AP’s Kevin Roach and YouTube’s Olivia Ma. All three took part in RTDNA’s “Video-Free-For-All” webinar.
One of the fundamentals expressed is that the [...]

Multimedia planning and production

USA Today puts together some amazing online interactives with a surprisingly small staff. Just five people are typically involved in putting together major projects, says Chet Czarniak, managing editor of USAToday.com–a designer, programmer, producer, IT person and database editor.
The results are often impressive, like this searchable database of US war casualties in Iraq and Afghanistan. [...]

“12 Things I’ve Learned about Online News”

By Stephen Goforth, University of Mississippi (former CNN writer/producer)
The Online News Association convention in San Francisco included a session titled, “Design Solutions from News Experts.” While panelists from the New York Times revealed a glimpse into new features coming to the newspaper’s Web site, Adaptive Path president Jesse James Garrett offered practical advice from his [...]

Get more from your social media

As we reported a couple weeks ago, one study estimates that as many as 70 percent of journalists now use social media to do their jobs.  They said they were using social media to find sources and information quickly.
Chip Mahaney is director of digital content for Scripps TV stations.  He says that Twitter, Facebook and other social [...]

Is this post illegal?

Read this before it’s too late.
Tom Curley of the Associated Press and Rupert Murdoch of NewsCorp are putting us in the blogosphere on notice:  Re-publish our content and we will make you pay.
According to an AP story, the two men made their comments addressing the World Media Summit in Beijing.
“The aggregators and plagiarists will soon have [...]

Broadcast journalists struggling to keep up with technology

New results from the RTNDA/Hofstra University study (pdf) show only 38% of TV and radio news directors say their staffs are “really on top of new technology and where they’re headed.”  The rest have “a long way to go” (48%) or are “mostly winging it” (13.7%).
The study shows 99.1% of all TV stations surveyed have Web [...]

Finding news audiences on mobile devices

Taking a spin through the first 200 or so news apps on the Apple Web site, WKRG in Mobile, Alabama was the only local news station featured.  So, why is that?  It may be that many local news organizations are not yet trying to capitalize on the mobile audience.  
David Rencher, interactive media director for the Media General-owned station, [...]

Why can’t local TV win online?

OK, this is our second year of tracking this and the question still remains:  Why are local TV stations nowhere to be found on the list of Online Journalism Award nominees?  I mean really, when the AARP is winning more awards for great video than local TV stations, it may just be time to hang it [...]

Judging the success of online video

As part of our ongoing discussion of what makes online video different than what we see on TV, you might want to check out new research from Interpret, LLC.  The survey focused on more than 2,000 broadband Internet users between the ages 13- 54 who had watched a video online in the past 24 hours. 
Researchers found that most [...]