Posts Tagged “Facebook Live”

Using Facebook Live for better TV news and weather coverage

Using Facebook Live for better TV news and weather coverage

Severe weather is a major driver of audience interest for local TV stations and Facebook Live has become an important tool for getting more information to more people. Kelsey Jacobson is the digital content director for WMC Action News 5 in Memphis, Tennessee. She sees big advantages to using Facebook Live. “Facebook weights Live in…

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TV anchor/reporter sees advantages in live streaming

TV anchor/reporter sees advantages in live streaming

KFDM-TV in Beaumont has close to 140,000 page likes on Facebook and that makes up a sizeable instant audience for the station’s live streaming efforts.  KFDM anchor Tiffany Murphy found out herself just how much reach Facebook Live can have when she was sent to cover a fire at the local Humane Society. “I only…

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