Tag: Video

6 keys to successful social videos

Digital news video consumption is increasing in general and across all the dominant social media platforms.  When videos published to social are designed specifically for the medium and by extension for mobile devices, they tend to perform better on measures…

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Five steps to better visual storytelling

Derek Seals is one of those people who just knows how to tell a story. The multimedia work he’s produced for the Detroit Free Press since 1999 is award-winning and powerful. He says he thinks about visual journalism as if…

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Strategies for video-poor stories

Some stories just aren’t “made for TV” but that doesn’t mean they’re not worth telling. Take the clergy sex abuse scandal still rocking the Catholic Church. If you can get someone on camera for an interview, you’re doing well. B-roll…

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Strong writing essential for all storytelling

While she hates to hear someone utter the phrase ‘print is dead,’ Lacey Russell, a CNN video production assistant, knows it’s a digital world. “I don’t like when people say ‘print is dead,’ because good writing will never die,” she…

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Focus on these 4 things for great social news video

When it comes to producing news video for social and mobile consumption, visuals are the foundation, emotion gets people to care and informing the audience is the end goal.  That’s according to Geoff Dietrich, executive producer of newsgathering for AJ+,…

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Top three things when flying drones for news

Though 2016 was supposed to be the year of the news drone, 2017 may actually bring a little more progress. Thanks to a partnership involving the Poynter Institute, the Drone Journalism Lab at the University of Nebraska-Lincoln, National Press Photographers Association and DJI, journalists can take…

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Online news video survey says…

…long and high quality is better. Research published in the Newspaper Research Journal, “Longer, Higher Quality Videos Preferred by News Viewers” had several key findings: Viewers preferred high-quality videos over low-quality videos. (Not exactly a big surprise!) While prior research indicates that…

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How to put together a TV news package

Courtesy: University of Montana

One of the strongest broadcast journalism programs in the country is located at the University of Montana, and Professor Denise Dowling is one of the best instructors in the school. She gets students started on video storytelling by following a…

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Smart strategies for more online video sharing

You’ve seen the statistics — millions of Americans will watch more than a billion videos online today.  And who better to dominate the online video audience than TV stations?  Yet, how much video gets aired that never makes it’s way…

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