The Webby Awards are out and the top news sites probably won’t surprise anyone. Selected by members of the International Academy of Digital Arts and Sciences, here’s the full list of nominees and overall winners in the news category. The…
Tag: Digital
The journalist’s guide to driving traffic through SEO
Let’s start with the basics: What is SEO? Search engine optimization (SEO) can be defined as the process of improving the amount and quality of traffic from a search engine to a particular story or website. Daniel Petty of the…
Promoting the news goes mobile
Multimedia means more reach, more money
It’s something we’ve been saying at Advancing the Story for a long time — multimedia allows you to tell more people more of your story. Now, Nielsen research finds that it might help TV stations make more money. Nielsen tracked…
Top 10 skills for online journalists
Online video vs. TV news
Should online video follow the same conventions as TV news? Adam Westbrook thinks not. In a provocative essay, he argues that several TV news conventions were developed to help journalists work faster and tell stories in less time–constraints that he…
Online writing tip sheet
Learning to write for the Web just got a little easier. Posting on the RTDNA site, reporter Lynn Walsh put together this terrific list of eight elements for online writing. 1. Keep it short and sweet. Keep sentences short. Omit…