Tag: Online

NPR journalists talk audio slide shows

Few will argue with the statement that NPR journalists know how to use audio, so it’s no surprise that when they’re producing audio slide shows, they focus on sounds before pictures. Producer Andrea Hsu has worked on multiple projects and…

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Best of the online news sites

The Webby Awards are out and the top news sites probably won’t surprise anyone.  Selected by members of the International Academy of Digital Arts and Sciences, here’s the full list of nominees and overall winners in the news category. The…

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The journalist’s guide to driving traffic through SEO

Let’s start with the basics:  What is SEO? Search engine optimization (SEO) can be defined as the process of improving the amount and quality of traffic from a search engine to a particular story or website. Daniel Petty of the…

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Promoting the news goes mobile

Television news promotes itself better than any other form of journalism.  TV stations routinely set aside valuable airtime to advertise stories set to appear on upcoming newscasts.  Now, though, the most effective promotions may be airing on cellphones.   “I…

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Top 10 skills for online journalists

What are the skills most often used by online journalists?  Topping the list in a recently published survey was…drum roll, please… writing or editing scripts. Yes, in a poll of 49 online journalists, researchers Ryan Thornburg and Ying Roselyn Du…

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Online video vs. TV news

Should online video follow the same conventions as TV news? Adam Westbrook thinks not. In a provocative essay, he argues that several TV news conventions were developed to help journalists work faster and tell stories in less time–constraints that he…

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Online writing tip sheet

Learning to write for the Web just got a little easier.  Posting on the RTDNA site, reporter Lynn Walsh put together this terrific list of eight elements for online writing. 1. Keep it short and sweet. Keep sentences short. Omit…

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Serving the “Web-first” generation

According to the Pew Research Center for the People and the Press, “the Internet is slowly closing in on television as Americans’ main source of national and international news.”  OK, so that’s not really a surprise, but what is interesting…

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Newspapers dominating online video

Two pieces of news should give TV executives pause and remind young journalists that video is a cross-platform skill, so be sure you know how to work with it. First, a survey from TubeMogul indicates that newspaper websites have now surpassed…

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