Journalists who blog and encourage their readers to comment can learn a lot from their audience. But if you really want to build an audience, says senior producer Shawn Smith of the Michigan newspaper site MLive.com, you also have to…
Category: 11. Producing: Digital
Messy online structure pays off
Cleaning up comments
Any news organization that really believes in serving the public has to listen to its audience. In the old days, that meant taking phone calls and letters. More recently, it has meant providing email addresses and actually reading the stuff…
A multimedia bag of tricks
USA Today has been in the multimedia game for a long time. At a recent conference, senior designer Juan Thomassie shared his top tips for producing interactive stories online. Among his key points: The content often suggests the best ways…
New jobs in a restructured newsroom
The recent reorganization of The Atlanta Journal-Constitution gave online news a new prominence. In the latest Nieman Reports, Shawn McIntosh, director of culture and change at The Atlanta Journal-Constitution and ajc.com, says the system is now much leaner: Two new…
Multimedia journalists unite!
One of the things that I’ve noticed about the “online space” is that so many people are so willing to share their expertise. And that’s the idea behind a relatively new site called Wired Journalists. Here’s the mission statement: WiredJournalists.com was…
Who’s watching what online
According to a new study by Burst Media, Web users would rather watch professional video than user-generated content. And the most popular type of online video is news. The study found that almost 60% of users view online video at…
Web jobs open at TV stations
Broadcasting & Cable has a compelling article about TV stations and station owners re-thinking their Web strategies. The article points to multiple examples of news organizations shifting resources to the Web through new hires and job restructuring. To find ample…
Managing user-generated content
How much attention should a news organization pay to the comments on its Web site? Should comments from users ever drive coverage? Is it ever appropriate to shut off comments altogether? BBC news manager Peter Horrocks raises these questions in…
Advice for online news sites
Get a breaking news blog and learn to love widgets. OJR editor Robert Niles offers those two suggestions and more in his summary of lessons learned in 2007. Niles says coverage of the Southern California wildfires made the case for…