Take a hike to find a story

Most journalists know that to find really good stories they need to step away from the computer. Sure, there a ton of information online that could lead to a story, but nothing beats getting out of the office. And the best way to observe what’s really going on in a community is to walk it. But …

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Local TV news grows again, but…

There’s more local TV news on the air than ever, and more is on the way. That’s the headline from the latest RTDNA research conducted by Bob Papper. The median amount of news aired on weekdays, 5.5 hours, broke the old record by half an hour. More than a third of stations surveyed said they …

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Advice for newsroom interns

It’s that time of year. Students are frantically looking for summer internships or stressing about how they’ll manage to survive through the (unpaid) internship they already have lined up. We’ve shared advice on how to make the most of your newsroom internship on the blog before, but there’s always room for more, right? These tips are …

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What makes people trust the news?

You’ve heard, no doubt, that Americans have little confidence in what they see, hear or read in the news media. Last year, according to Gallup, trust in media set a new low with just 7% saying they have a great deal of confidence in the news. What’s to be done? A new study offers some clues. The Media Insight Project …

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How safe are live shots?

The murder of two young TV journalists while they were on the air live has unsettled many newsrooms and classrooms. Reporter Alison Parker and photographer Adam Ward were shot to death by a former reporter at their station in Roanoke, Virginia. He had been fired two years earlier and who held a grudge against both of them. It …

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Behind the scenes in TV news

Producers, assignment managers, directors–viewers don’t see what they do but TV news couldn’t exist without them. San Francisco station KRON has decided to share The Backstory in a six-part series, taking viewers behind the scenes. “There is something naturally compelling about a newsroom and what it takes to gather news every day,” says general manager Ashley …

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Why NBC News had to suspend Brian Williams

When NBC suspended its main news anchor in February, it put out a statement saying his actions were inexcusable. Taking him off air for six months without pay, said NBC Universal CEO Steve Burke, was a “severe and appropriate punishment” for having “jeopardized the trust millions of Americans place in NBC News.” Williams had already apologized for …

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How to boost audience engagement

Two things we know about social media. Sharing news is easy. Engaging the audience is hard. So why bother? Engagement is key to building an audience for the journalism you work so hard to produce. Here are three tips for boosting engagement that we shared at the Broadcast Education Association conference in Las Vegas this week. …

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More tips for writing TV news

The single most popular post here at Advancing the Story offers tips on writing TV news. They’re just as useful now as they were when we first shared them in 2008, but the Canadian journalism site where we found them has just been updated and the original post has vanished. Not to worry! Here’s a recap, plus some …

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Great video editing tips

A good editor can make something out of almost nothing. Boring video? Pick up the pace in the edit and the viewer may not even notice how dull the shots are. A bad editor, on the other hand, can ruin even the best video. I remember–not fondly–the experience of working with an editor who always …

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