Category: 11. Producing: Digital

Social media success for journalists

How is journalism changing? It’s “digital and specialized and socialized” says Columbia Journalism School’s Sree Sreenivasan. “Employers are now looking for how much audience you can corral,” said Sreenivasan.  He also said the time to build your social media following…

Share

NPR journalists talk audio slide shows

Few will argue with the statement that NPR journalists know how to use audio, so it’s no surprise that when they’re producing audio slide shows, they focus on sounds before pictures. Producer Andrea Hsu has worked on multiple projects and…

Share

Twitter’s advantages over Facebook for journalists

Many folks who spend a lot of time with social media will tell you that Twitter is best for breaking news, but Facebook is better for in-depth conversations with the audience. Writing in Advertising Age, B.L. Ochman lists 10 reasons…

Share

Best of the online news sites

The Webby Awards are out and the top news sites probably won’t surprise anyone.  Selected by members of the International Academy of Digital Arts and Sciences, here’s the full list of nominees and overall winners in the news category. The…

Share

The journalist’s guide to driving traffic through SEO

Let’s start with the basics:  What is SEO? Search engine optimization (SEO) can be defined as the process of improving the amount and quality of traffic from a search engine to a particular story or website. Daniel Petty of the…

Share

Perfect timing for social media

Time management is one of the most challenging issues facing multimedia journalists.  So, knowing the most critical times to post to social media can help journalists plan and prioritize. Bitly, a popular URL shortener, used its own data to find…

Share

Promoting the news goes mobile

Television news promotes itself better than any other form of journalism.  TV stations routinely set aside valuable airtime to advertise stories set to appear on upcoming newscasts.  Now, though, the most effective promotions may be airing on cellphones.   “I…

Share

Accuracy in Journalism: Before and After

You might think that this is yet another rant on how technology is putting pressure on journalists to publish more quickly and pushing what’s published out to more people, more easily than ever before. But two things happened this week…

Share

Top 10 skills for online journalists

What are the skills most often used by online journalists?  Topping the list in a recently published survey was…drum roll, please… writing or editing scripts. Yes, in a poll of 49 online journalists, researchers Ryan Thornburg and Ying Roselyn Du…

Share

Tools to do investigative journalism

Investigative journalism is the stuff that awards and big-time careers are made of — and it’s a passion for journalist Lynn Walsh.  Walsh is an investigative producer at WPTV in West Palm Beach, Fla. “I really like being able to provide…

Share