Time management is one of the most challenging issues facing multimedia journalists. So, knowing the most critical times to post to social media can help journalists plan and prioritize. Bitly, a popular URL shortener, used its own data to find…
Television news promotes itself better than any other form of journalism. TV stations routinely set aside valuable airtime to advertise stories set to appear on upcoming newscasts. Now, though, the most effective promotions may be airing on cellphones. “I…
Geo-based social apps have been used in news gathering for a few years now. For example Foursquare’s “mayors” have been tapped for expertise on a particular location when it’s touched by breaking news. Gowalla “trips” created by the Austin American-Statesman…
The chairman-elect for RTDNA, Vince Duffy, wrote an interesting post that asks whether — from an ethical standpoint — comments on Facebook and Twitter are free for use as quotes in a story. Like many ethical issues, the answer may be,…
So, how do you get more than 5 million people to watch your story? Take a look. 1. The content is compelling. Many people, including me, have entered into this debate and the student producer, Patrick Romero, used a simple…
Journalists love lists and I’m no exception. So when I saw a list of 14 things to do before you graduate on SPJ’s First Draft blog, I had to share it here. We’ve said most of this before in the textbook…
Looks like it’s social media week on Advancing the Story. The video comes from Mashable and features an interview conducted by Adam Ostrow with Vadim Lavrusik of Facebook. (Thanks to Sue Weakley for the heads up.) A big chunk of…
The Project for Excellence in Journalism released results of a study regarding Twitter use by 13 major news outlets. The findings are interesting in that they seem to indicate that most news organizations are still using social media as a…
The most popular social media sites — YouTube, Facebook and Twitter — are free, aren’t they? Well, maybe, says social media guru Jeff Cutler. “Social media are definitely a time suck,” says Cutler. “They are shiny and fun and they…
Media Shift’s Idea Lab said it well. You should be on these sites to understand how people are communicating and the vocabulary of this communication. If you ignore these sites, you will fail to understand how a growing portion of…
