Keeping an eye on Twitter is pretty much mandatory in most newsrooms–or at least it should be. Yes, there’s a lot of worthless chatter out there, but every so often you can find a pony. Take the story Kara Matuszewski, a Web…
Tag: Social media
New edition now available
We’re happy to announce the publication of the second edition of our textbook, Advancing the Story: Broadcast Journalism in a Multimedia World. It’s available now from CQ Press or Amazon, and we hope you’ll check it out. What’s different this…
Why PR people matter to journalists
Multimedia skills make you newsworthy
Hundreds of newly graduated journalists are about to enter the job market, but only some of them will successfully find work in newsrooms. It’s not too much of a stretch to say that those who do will be like Megan…
Social media silliness
One thing you have to love about people in TV news is their ability to make fun of themselves. Now that Twitter, Facebook and lots of other social media have become fixtures in so many newsrooms, it was only a…
Twitter twits and Facebook fiends
If you’ve spent any time in the public eye, this is going to sound familiar. Nikki Burdine is a news anchor for LEX 18 in Lexington, KY. She’s only been there a month and already she’s discovered how the anonymity…
How not to get a job
by Bob Witten What do employers look for when you apply for a job? Or put another way, what can you do to ensure you don’t get the job? Plenty, according to news directors at a recent conference sponsored by…